Reported
Every profile is a reported portrait.
Each feature is built from long-form interviews — how the physician thinks about medicine, what shaped them, why they built the practice they did. Written the way a serious magazine writes about a person: scenes, history, and character — not marketing language.
Verified
We verify credentials ourselves.
Board certification, licensure, training, and affiliations are confirmed against primary sources — state medical boards, certifying boards, and public registries. If something doesn't check out, it doesn't appear.
Every profile carries a dated verification block. Verification is renewed annually. If it lapses, the date on the page says so.
Fact-checked
Physicians check facts. They don't approve copy.
Physicians verify the facts in their profile — dates, names, credentials, the details of their own history. The editorial judgment, structure, and voice are ours.
One boundary belongs to the physician: privacy. They decide how much of their personal life goes on the record, and we honor that. But within what they have shared, the judgment, the structure, and the words are ours.
Editorial policy
One per market.
One physician per specialty, per market, per year. When a slot is filled, it stays filled until the following year.
Selection
Not everyone who asks gets featured.
Independent physicians with a story worth reporting. Every inquiry is researched against the standards on this page. A physician who doesn't meet the bar doesn't publish — regardless of willingness to pay.
How this is funded
Plainly: features are commissioned.
The physician underwrites the reporting, verification, and editing that produce their profile. We disclose this on every profile page.
The verification is ours. The editorial judgment is ours. The fee covers the work — not a ranking, award, or endorsement.
Physician review
The physician reviews the profile before publication.
Before a feature is published, the physician reviews it for factual accuracy and has the opportunity to raise concerns or request reasonable changes. We take that review seriously.
The profile remains a Vanguard Physician editorial work. Our editors are responsible for its structure, voice, verification, and final published form.
A portrait, not an ad
What you won't find in a profile.
No booking links, pricing, or calls to action. No outcome claims or "best doctor" language. We describe how a physician thinks and practices — we don't sell on their behalf. If you want to become a patient, the physician's own practice site is linked from the page.
Corrections
If we got a fact wrong, tell us.
We correct factual errors on the page and note the correction. Disagreement with our editorial judgment isn't a factual error — but a wrong date, credential, or name is, and we want to know. Reach us through the inquiries page.